Pullach, Germany, 10th August 2016 – A new online presence for Sixt: the mobility provider has comprehensively overhauled its corporate website. Visitors to the website www.about.sixt.com will find out everything they need to know about the family-run company in the form of videos, animations and all sorts of information. The content concept has been developed entirely by Sixt employees, with the advertising agency Jung von Matt providing assistance in terms of the website look.
- Innovative homepage with an elaborate design for the global mobility provider
- New website showcases all the facets of the family-owned enterprise and offers comprehensive information
The new and innovative website replicates the world of Sixt with its variety of services and various lines of business. In an introductory video, a virtual camera pans across the world of Sixt, showcasing all of the company’s products and subsidiaries, from its premium car sharing service DriveNow and its transfer service provider myDriver to the Sixt Limousine Service and Sixt Leasing SE. With this new website, Sixt presents itself in a modern design and provides comprehensive information on topics such as success factors, the company’s history and key performance indicators. There is also a detailed presentation of the company’s official corporate social responsibility programme, the Regine Sixt Children’s Aid Foundation ‘Drying Little Tears’. The attention-grabbing advertising and marketing campaigns, which play a major part in boosting the mobility provider’s profile, likewise have their own menu item, presenting the most successful Sixt advertising motifs from around the world.
Sixt paid a great deal of attention to detail when designing the new website. It therefore features a large number of ‘Easter eggs’ such as short animations on the individual product tiles. And it goes without saying that the website is fully optimised for mobile devices.
The new www.about.sixt.com homepage is now online. A comprehensive careers section will be added before the end of the year, providing potential candidates with information about jobs and ways in which to become a part of the global Sixt family. Until then, the careers website can be found at www.sixt.jobs.
Alexander Sixt, Member of the Executive Board at Sixt SE stated:
‘The aim of our innovative online presence is to adequately reflect our unique history and corporate structure. Because Sixt offers its customers not only tailored mobility solutions, a large fleet of premium vehicles and high-quality services – we also boast a history going back more than a hundred years and offer product diversity the likes of which no other car rental company in Germany can match.’
Sixt SE has its registered headquarters in Pullach near Munich and is a leading international provider of high-quality mobility services for business and corporate customers as well as private travelers. With representations in over 100 countries worldwide Sixt is continually expanding its presence. The Company’s strengths lie in the high proportion of premium cars in the vehicle fleet, its employees’ consistent service orientation and a good price-performance ratio. Taken together these strengths have given Company an excellent market position. Sixt was founded in 1912 and maintains alliances with renowned brands in the hotel industry, well-known airlines and numerous prominent service providers in the tourism sector. The Sixt Group generates revenues of EUR 2.2 billion (2015).
Frank Elsner / Imke Pieper
Sixt Central Press Office
Phone: +49 (0)5404 91 92 0
Fax: +49 (0)5404 91 92 29
Email: [email protected]